Luxury Brands Speak Differently...

They communicate their Identity, Positioning, and Value with Restraint.
Beautiful team today

bUT A lUXURY bRAND dOESN'T HAVE TO BE BORING...

As a matter of fact, the best luxury brands boldly positioned their luxury story and created a vision, language, and experience that lead to premium clients

This is the work we do at Lux Story Brand.

  • Curate Story Identity: The brand story and identity that represents your core mission and communicates your brand at the luxury level.
  • Communicate Value: And your unique zone of brilliance at each touch-point, so you attract luxury buyers.
  • Client Pathway: We carefully structure a luxury buyer pathway that reduces friction and elevates the client experience at each buying touchpoint.
  • Core Offerings: We architect the premium offer and access that communicates luxury and reduces your time-to-client ratio while you deliver even bigger results.
  • Concierge Delivery: Shift your clientel from leads to repeat premium clients with the Concierge delivery system that brings in luxury clients that stay and re-enroll.

We calibrate Your Luxury Brand and and Business in as little as 5 VIP sessions.

Here's What we create together...


Lux Story Identity

In the first VIP session, we CURATE your luxury brand story and architect the look and feel of your Lux Brand and create your Luxury Story Brand Portfolio



Lux Client Message

In the second VIP session, we learn how to COMMUNICATE your brand message so that it attracts premium clients.  We teach you the 5 subtle communication cues every Lux brand needs, and we architect your message across all your assets.



Lux Client Pathway

In the third VIP session, we simplify your CLIENT PATHWAYS to reduce friction with your offers and elevate your value. We install the systems you need to speak premium while you enroll premium clients.



Lux Offer Calibration

 In the 4th VIP session, we CALIBRATE your current offerings to premium and create an experience priced at 30K or higher while creating an enrollment and income cadence that fits your lifestyle.



Lux Delivery Pathway

In the 5th and final VIP session, we create all your business plan and finalize details to install your vip assets and DELIVERY PATHWAY business, for the final phase of our Lux Brand Install.



Concierge Install

In this final phase, you work closely with our team to create your websites, messaging, sales assets, and Lux pathways so you launch your Lux story Brand and Business in 21 days..

At the End of the Lux Story VIP Experience...

You Will have a fully calibrated Lux Story Brand, brand Photos, website, premium pathways, and Offer ready to take on Your Next VIP Clients
Apply for Your LUX Story Brand VIP Experience

Why Melissa Created the Lux Story Brand VIP Experience

When Melissa left her 2-decade sales career, having generated over $100 million in Luxury Sales, she knew she didn’t want to start an average coaching business.

She knew that to attract premium clients, she would have to build her business differently.

She also noticed that most business coaches and consultants weren’t teaching luxury business strategies, and in fact were teaching outdated techniques that silently signal to premium buyers that you are not the right expert.

So she took what she learned from 22 years of Luxury Sales: premium story positioning, lux branding, and the power of elevated lux assets, as well as a curated and concierge approach to VIP client acquisition, and put everything into the Lux Story Brand VIP Experience. 

The first year implementing the system, she earned her first 6-figure day in 10 weeks and now creates 6-figure months with only a handful of clients.

And she has helped so many other women do the same.

If you are ready to get in the room where elite women show up, serve, get paid, and attract premium clients, the  Lux Story Brand VIP Experience was created for you.

Apply below to see if your business is a fit for the Calibration.

Skip to content